By: Sadee Hall
In Andrea Lunsford’s writing, “Writing Addresses, Invokes, and/or Creates Audiences,” she explores the idea that writing is more than just putting words on paper. It’s like a conversation, where writers and readers interact. Lunsford suggests that writers can shape how readers see things, evoke specific feelings, and even reach entirely new audiences.
Reflecting on my past writing experiences, I realize that I often assumed my audience was solely my teacher. However, Lunsford’s insights encourage a broader perspective where writing becomes a means of connecting with various people. Moving forward, I aim to understand my readers better, considering their interests and thoughts. This approach can enhance the connection between my words and a wider audience, moving beyond the boundaries of a classroom setting.
Lunsford’s exploration sparks a realization: effective writing hinges on the recognition of diverse audiences and the tailoring of messages to resonate with their interests and understanding. It’s a departure from the assumption that the audience is the same, as I previously considered in my writing. This transformation is encapsulated in Lunsford’s assertion.
“Through their words, the writer can shape the audience’s perception.”
Lunsford emphasizes that writers play a significant role in influencing others. The words they choose not only convey ideas but also impact how people think. For instance, when writing about environmental conservation, a writer might change the message to appeal to decision-makers by highlighting economic benefits and to regular citizens by suggesting simple actions. It’s about adapting and making the content interesting and relatable to everyone that Lunsford emphasizes.
In addition, Lunsford introduced the concept of creating new readers. This means that writing has the power to reach people who weren’t initially considered. A well-crafted piece can transcend existing boundaries, reaching to individuals who were not initially part of the target audience. It’s like a writer possesses a unique ability to attract and engage new readers through their words.
In summary, writing is not merely a mechanical act of putting words on paper. It resembles a conversation, a dynamic interaction between writers and readers. Lunsford’s insights prompt a shift in perspective — from writing for a specific audience like a teacher to considering a broader audience. Going forward, I intend to be mindful of my audience, seeking to understand their preferences and viewpoints. Writing, as Lunsford suggests, is a powerful tool for connection, capable of shaping perceptions, evoking emotions, and reaching new audiences.
I put this GIF because writers are writing to different audiences.
